Brand Activation :Experiential Marketing Notes Key Information You Need To Know On Experiential Marketing? Experiential marketing is a growing trend which involves marketing a product or a service through experiences that engage the customers and create emotional attachment to the...
As a Lagos Nigerian based printing company quality printing for books, catalog, brochure, calendar, four color printing, etc. in Lagos and across African countries.
What has your thoughts ever been diverted to when you here the world branding? In a recent interview with a business leader that markets high-end custom woodwork/millwork products to consumers, we came across a great story to share about how companies with high-end brands can achieve...
TOP 50 BRANDS NIGERIA 2018 The annual 50 top brands in Nigeria, where companies have a feel of an independent opinion, a sort of a report card on their brand’s performance from the consumer’s view has just been released. This was made public at a well-attended public presentation yesterday at...
Full Branding and how to gradually build a brand has been an important factor over time both within and outside the communications industry. The shaping forces of markets, consumer behavior, over-communication, category disruption and the speed in which our discipline is changing reminded...