LAGOS Printing Company

A LAGOS Printing Company Or Printing In Nigeria Generally Costs You Less!

“Through A Lagos printing company, especially in Nigeria, production costs on printing can be significantly lower than printing your products locally.”

A Lagos printing company or Lagos state printing can save you up to 25% on medium to high run print jobs for all types of printing projects including soft or hardcover books, cookbooks, notepads, training manuals, journals, etc

International Printers Work 24/7

If local or regional printers have been your only source for printing quotes, don’t overlook offshore printing companies in Lagos, Nigeria or Generally west Africa where printing plants often work 24/7 providing fast, high quality print production and extremely reliable service but for a lot less than you can ever expect.

“Get a Lagos printing company Quote now”

Lead free, and environmentally sound, Soy based
Inks are used for all of our printing.

Commercial printers overseas can print projects as diverse as:

• Annual reports
• Hard and soft cover books
• Brochures
• Calendars
• Catalogs
• Flyers Printing
• Inserts
• Labels
• Packaging
• Four Color Printing
• Postcards & Warranty Cards
• Plus many other types of print products

Complete Printing Services

If you’re in a rush for your printing or need a partial shipment, our international print brokers can arrange to have your printing shipped from Lagos, Nigeria by air to any part of the world. You will receive your printing order in two or three business days.

If your schedule permits, shipping your Lagos  printing company order by sea offers the best savings. Average shipping time to U.S. west coast ports is only 27 days. From there we ship the printing by truck or rail to all U.S. destinations.

“Get a China Printing Quote”

XINI Prints can deliver your printing direct from printers in Lagos and diaspora to your door, almost anywhere in the world. Shipping time to Europe is about four weeks. Normal print production time in Lagos is less than a week for printing press proofs and one to two weeks for post-press, depending on the quantity and complexity of the job.

You can even get “bound book samples” and actual “press proofs” for all color work (which are very rare in your local market) letting you see your end product at the proof stage.

For more information on the benefits of a Lagos printing company or printers in Nigeria  or for information on how offshore printers can save you money, email XINI at info@xinicomms.com.

Printing in Lagos allows you to produce high quality printing for less!

Get a Lagos Printing Quote from XINI for the production of your next book, calendar or catalog printing project. For more information on how to get tremendous savings by using our Lagos or other international printing companies contact us by e-mail at info@xinicomms.com

XINI Print Communications provides quality printing for books, catalog, brochure, calendar, four color printing, etc. in Lagos, Abuja, Port Harcourt, and across all the states in Nigeria for your professional printing service.

 

Ext Book Printing Lagos

Text Book Printing Lagos Specialists…

International Textbook Printers

High Quality Text Book Printing At Wholesale Prices

 

Only Lead Free, Environmentally Sound, Soy Based Inks Are Used For All book Printing and general publications 

As your International Print Broker, we can help you find overseas textbook printers who can offer full-service textbook printing for much less and in most cases, much sooner than even local book printers.

XINI can help you source overseas textbook printers in Lagos, and across all the states in Nigeria,  with full-color textbook printing services that include binding, lithography, digital pre-press and print capabilities. We carefully select only textbook printing material by using high quality paper stock and a complete palette of ink colors plus have the capabilities for four-color printing.

Our  Book Printing Cost. We do not represent overseas textbook printers; however we have developed excellent relationships with a number of carefully chosen international textbook printers. This allows us to obtain the most competitive textbook printing quotes possible for our clients.

Book Products

• 

  Book Printing China – Save 30%!

  Hard and Soft Bound Books

• Children books
• Board Books
• Cookbooks
• Bible products
  
• Coffee table book
• Comic Books
• Art and photo books
• Self publisher book
• Journals
• Diaries
• Bibles and Leather Bound Books

Calendar Printing Services

Overseas Journal & Calendar Printing Services Lagos, Nigeria Printers

 

XINI Prints has developed strong relationships with excellent calendar printers and high quality printers in Nigeria by producing the best set of calendar templates across Nigeria plus other international markets like Ghana, Togo, South Africa, Etc.

“Get a Quote from Calendar Printing Services Lagos”

Only Lead Free, Environmentally Sound, Soy Based Inks Are Used For All Of Our Calendar Printing

Let us help you improve your bottom line and save up to 30% on medium to high run calendar printing projects using calendar printers overseas. NOTE: Smaller volume print jobs may be more cost effective if printed locally.

Fast, Reliable Calendar Printers

Our international standard calendar printers are fast, and generally work rotating shifts 24/7 to complete calendar printing projects on time and on budget, without sacrificing quality

XINI Printing carefully matches each calendar printing project with the best calendar printers for job. Our international calendar printers use only high quality paper stock and have the capabilities for four color process with a complete palette of ink colors at your disposal.

For decades major Western publishers have used international offset printers in Lagos Nigeria and other overseas markets for creating superior quality print products including calendar printing and journal printing.

Full Color Calendar Printing Services

Overseas calendar printers can provide complete printing services for your next full-color calendar printing or journal printing. Get the same high quality standard you are used to including:

• High resolution scanning
• Capabilities for processing e-files and files from disk
• Full color separations
• Perforating, drilling and die cutting as required
• Folding, scoring, foil stamping
• Plus much, much more!

Catalog Printing Lagos

High Quality Magazine Printing, Brochure Printing & Catalog Printing In Lagos & Africa

Talk to us first if you need a low cost catalog printing Lagos Nigeria quote, or if you are looking for a full color magazine printing company or need wholesale brochure printing services

Over the past few years print brokers XINI has developed excellent working relationships with  printers clients to the top of all brands in Lagos and other international printing markets like:

West Africa
Lagos	Accra
Lome	Abuja
South Africa

These overseas Offset Printers are carefully chosen because they can offer the same high quality, full color brochure printing, magazine printing and catalog printing services that you can get in your local market, except they are able to offer exceptional savings on medium to high run quantities; up to 30% less

Low Cost Catalog Printing Services

Ask our professional printing brokers at Artful Dragon Press for the most competitive:

• Low Cost Catalog Printing Quote
• Full Color Brochure Printing Quote
• Color Magazine Printing Quote

Magazine and catalog printers in Lagos and other overseas markets can deliver the same high quality printing standards you are used to, but for a lot less.

If you are looking for wholesale Four Color Brochure or Catalog Printing we can help with that also.

“Get Quotes from Overseas Full Color Catalog Printers “

High Quality Full Color Printing In Lagos & Nigeria

We want to be your International Catalog Printing China Broker for magazine, brochure and catalog printing in Lagos, Nigeria. We will make sure that your next catalog or full color brochure printing receives the highest-level of print production but at better than competitive pricing

Your selected full color brochure printer or catalog printer will only use state-of-the-art printing equipment and use the latest color printing techniques. All magazine, brochure and catalog printing is done only on high quality paper stock with a complete palette of ink colors at your disposal.

Our Full Color Catalog Printers Use Only
Lead Free, Environmentally Sound Soy Based Inks

As a Nigerian based, commercial print company  XINI does not represent any particular full color brochure printer or overseas catalog printer in Lagos. Instead we work for you directly.

We can help you source out international full color brochure printing templates inclusive of organic concepts beyond imaginations and catalog printers who can give you custom print orders and high-end medium to large run print jobs.

Catalog Printing Services at all stages including:

Pre-press (including actual press proofs for all color work)

• Catalog Printing
• Binding
• Delivery

Your catalog printing or brochure printing project can have a normal print production time of:

• One week for press proofs
• One to two weeks for printing and post-press

Visit us or request your printing needs and types of printing projects that we can from full color flyers and brochures, to book printing, calendar printing, magazine printing and catalog printing.

For more information on finding professional brochure printers, magazine printers or catalog printers in Lagos kindly feel free to reach us daily as our team are ever ready to ensure that you get the best from our strategic management staff.

“Get Quotes from Overseas Full Color Catalog Printers “

As a Lagos based printing company  quality printing for books, catalog, brochure, calendar, four color printing, etc. in Lagos and across African countries.

Feel free to read about:

Experiential Marketing Across The World From Lagos Nigeria

The Future Of Printing In The World

The post PRINTING IN LAGOS: The Best Branding Prices Across Nigeria appeared first on XINI : No (1) Corporate Branding Company | Prints | Web Design Company in Nigeria | Graphic Designers in Nigeria | Website Designers in Lagos | Logo Designers in Lagos | Branding Company in Lagos Nigeria | Advertising Agency in Lagos Nigeria | promotional gifts company in Nigeria | Printing Company in Lagos | website design agency in Nigeria | Internet Marketing Company | Digital Marketing Agency in Nigeria.

Do not be in a hurry to read! Get Your Pen To Study

If your website takes 2 seconds to load, only 9.6% of customers are bouncing off your page. However, if the page is taking 7 seconds or more to load, an alarming 32% of customers are running away from your website.

Charles Ataghoma, the CEO of XINI Communications and Brian Dean did a study in which he concluded that Google PageSpeed is one of the most relevant factors when it comes to revenue generation.

Marketers are finding ways to beat their competitors, eliminate the friction and make page loading time their competitive advantage to grab the attention of target customers. Plenty has been written to optimize a website for better speed, but nothing proves more useful than the Google PageSpeed Insights tool.

What exactly is Google PageSpeed Insights tool?

Unless you are living in a cave, far far away from humans, you must have already heard about Google PageSpeed Insights tool.

For others, it is an authentic tool by Google, designed to optimize the performance of the website.

The tool will give you an option to improve the performance of some aspects of the page which will boost the overall page speed. The tool can be used for both mobile and desktop which gives every website a chance to rise above their competitors.

1)  Start by designing a responsive website

Imagine this. You’ve created an excellent website for desktop users. The interface, the colors, the graphics are making users fall head over heels in love with the website. However, somewhere around the globe, some people hate your website. Why? Because when they tried to access your website on a mobile device, the pixels are distorted. The design is displaced. Moreover, the so-called-interface doesn’t seem aesthetically pleasing to them.

I don’t know about you, but as a marketing professional, I know what it feels like to design a website that is responsive in nature and works well across every device.

You can check the responsiveness of your website by visiting the following website.

A responsive website will improve the user experience which will help Google rank your website higher in the Google search pages.

Last year, Google launched its mobile-first indexing which gave mobile page load speed a significant place in their algorithms.

So, now you know that mobile page speed is vital to ranking your website in Google search result.

2) Optimize your images

Some people are already doing it while others don’t even pay attention to the pictures on the website.

As per the guidelines by Google, you need to incorporate quality images in your website.

Embed titles, alt text in every image. Most importantly, use a sitemap for images which will help Google organize your photos in a better way. Use Squoosh to optimize your images.

Of course, using responsive images are a must. Furthermore, use safe search images which will increase your chances of ranking your website higher.

It is prudent to read the SEO guidelines before you start working on the SEO of the website.

3) Instead of quantity, focus on the quality of the code

If the code on your website is good, the webpage will load fast.

Use Pingdom to know precisely which of the codes on your website need more simplification.

Reduce the CSS code in your website. Try to use inline formatting whenever it is possible for you.

It is best advised to avoid any intensive WordPress themes or bulky codes.

Instead, it is better to use a clean HTML 5 template.

Google uses several machines to gather data from the website. If the code on the site is not well-structured, it will give Google a hard time, and this is not something you want for your website.

We can help you build simple, yet gorgeous websites.

Google PageSpeed Insights enable search engines to look for straight-forward codes and rank the websites based-on the simplicity of the code.

4) Focus on Brower Cache

Whenever you visit a website, the web browser stores data such as HTML, CSS, JavaScript, and images in the local cache. This makes things easier when you visit the website the next time. When the cache is stored, it gives access to the same browser and reduces the delay that occurs when rendering the website. When the browser cache is implemented, it will help load the website faster.

A professional hosting service might already be using browser cache. However, if you want to implement the browser cache, you can always go for the W3 total cache plugin.

5) Accelerated Mobile Pages

When building a website, it is good to learn from the best. The best startup websites employ Accelerated Mobile Pages to pull-up data and present it in a decluttered manner.

Here are the three reasons why you must use Accelerated Mobile Pages (AMP)

A mere 1-second delay in loading the webpage can drop the conversion rates by 7%.

Studies have shown that using AMP pages to fetch data from a website can reduce the number of server requests by 77%. Which means that a website will load faster regardless of the device used to browse the website.

6) When it comes to website design, less is more

A clean website is not always attention-grabbing for users but Google PageSpeed Insights necessitate website owners to simplify their website designs.

A clutter free website design will reduce the load-time of the website. Using simple triggerscan boost the UX of your website.

The Speed insight tool will help you eliminate all the extra space that your website is consuming, and you can ask your website developer to mitigate any further damage.

To conclude it all

As a skilled marketer, it is essential to learn website optimization and the holistic approach to every piece of the puzzle that constitutes the site. Furthermore, web speed optimization is an ongoing project. There is no limit to it. You can take six months and still feel that it is not enough.

However, PageSpeed Tool can help you tons. Use the above rules as a guideline and starting point to familiarize yourself with the tool, and start setting clear goals on how you plan to use it to craft your long-term content marketing strategy.

Lets Us Take you further on a series – 1

Since the year 2016, designers have been tinkering around with UX design. There have been changes in the way website designers design app and websites. In the year 2017, website designers came up with personalized designs to save their users some time.

Here, we give you seven website ideas which can fuel you with inspiration and help you create better websites to impress your clients and customers and get the best buck for your money:

• Robby Leonardi Studio

In an era of digital disruption, Robby Leonardi found a way to get hired as a graphic designer. His website is his portfolio. You can flaunt your brand achievements in this way. Trendy retro style inspired by the ’80s and 90’s photography. On a first glance, it looks like a Mario game.

Moreover, when you move forward, you realize that this man is a genius. Just check out the typography, the fonts, and how the images are blending together seamlessly with the character. Everything comes together so well.

• CatScarf

The cat is the epitome of fanciness, faithfulness, and cuteness. Moreover, when you land on this homepage, you feel yourself brimming over with the same sentiments. The visual appeal of this page is impeccable. Thanks to sharp graphics, CatScarf took minimalism to a whole other level. The hero image dominating the top of the page basks in the limelight and instantly catches the eye. Scroll down, and you’ll see that each of the products is aligned beautifully in a transparent grid. This gives our eyes a pleasing effect and if you hover over an item, you can delve deeper in its product details page. I think every ecommerce owner should take inspiration from this website.

• New Acton

Are you hackneyed with the old static design? Why not take a dose of inspiration from graphic designers and illustrators who are doing great work already? You can take some inspiration from New Acton. It is simplicity at its best. Not much content, just amazing animation that will keep you engaged. The sidebar incorporates many categories. Click on any type, and you’ll see relevant animation playing at the entrance. Just a cool way to grab the attention of a new user.

• GC watches

Time is an essential commodity. If you don’t want your customers to leave without buying anything, the best way is to show the products in a straight-forward manner. GC Watches is one of those website ideas which will force you to simplify your ecommerce store. The oversized typography makes for better readability. The crystal-clear photos, the high-definition zoom for every watch will entice every watch aficionado. The simplicity of this website makes it a perfect website design ideas that will generate sales in Nigeria and diaspora.

• Big Commerce

For anyone who has no idea how to show their services seamlessly, Big Commerce is the perfect example. A simple tagline that communicates what the business is all about . The packages are in front. Regardless of the size of your business, you will be presented with several categories which will let you choose from the favorite list of industries. Case studies, testimonials and the use of images to steal the attention of customers and show them what the brand is offering, makes this website steal the limelight.

• Howard Yount

A potent trio – An exuberant background, a colossal title, and clear message right in the front. If your user is not a competitor of Howard Yount, there is no reason for them not to be impressed with such a direct approach. Customers love companies that give them offerings without letting customers dig deep in the sub-pages. The overall design of the website is simple yet impactful.

• Take What You Can Carry

A not to miss website in cool website design ideas. The entire website seems to be floating in the air, allowing so much room for free space. Just check the alignment of words. The design by Matt Porterfield makes it necessary to take some inspiration from this design which blends vertical and horizontal text with perfect alignment.

Closing Thoughts

We’ve been trying to curate the best of seven cool website designs for you. As you would know, a website that is unattractive or poorly constructed harms your business more than helps it. Stay abreast of industry trends and follow all the CRO principles to create the best website design for your business. Assess the efficiency of your website design based on the number of visitors, bounce rate, and conversions.

Lets Us Take you further on a series – 2

Every soul in this world has a higher purpose. Birth is a wondrous experience. You open your eyes to a world rife with opportunities for the taking. You can become anything. For some people, it happens in an instant. Their life’s purpose unfolds right in front of them, but for others, it takes a lifetime to understand why they were born.

If your startup is in its infancy, you might be facing something familiar. Instead of understanding your life purpose, you are struggling to find your brand purpose. If you’re one of those brands that don’t have a direction yet, here are some startup websites which can provide you with some food for thought.

1. AiroHealth.com – Simple is better

Knowledge lies in piling up facts. Wisdom is the elimination of all clutter. Airohealth.com is all about simplicity. The first glance at the website will be enough to safely venture a guess at what the company is selling. On the front page of the website, you realize that it is solving a real-life problem. If you scroll down, you will see how the product works. Next, comes how to think about anxiety and stress. Moreover, in the end, there are testimonials with a call to action in Lagos Nigeria or across Africa.

2) RateYourSeats.com – Selling something unique

Rateyourseats.com is a ticket-selling website with a distinctive feature. Not only does it offer the most market competitive ticket prices, it gives you a bird’s eye view of the seat based on crowdsourced reviews, ratings, and photos of a plethora of concert and sports avenues. This makes sure that our customers make an informed choice based on a particular seat’s rating and reviews by actual users.

3) GrooveJar.com – UI/UX Design

Much has been said about UI/UX Design. If you are looking for some solid inspiration, visit GrooveJar.com. The startup helps other startups boost their website traffic. However, their prominent feature is the clean, sleek interface of the website. Decent navigation, bulging CTAs, and giving out comprehensive information without too much scrolling, makes this website a prime example of the perfect UI/UX design.

The chatbox is easy to locate. Reviews can be found right at the bottom. GrooveJar offers everything that a startup website design has to offer. Take note.

4) SmarthomeNX.com – The Perfect Mobile First website

There is much buzz about mobile first websites. In the midst of all this, smathomenx.com makes a brilliant effort to design the perfect mobile-first website. The website is not at all complex. The Accelerated Mobile Pages allows the website to load immediately. A perfect example of a startup website design where users can log in and join in the discussions without going over lengthy registration steps.

5) Vertoe.com – Mobile Loading Speed

Google Speed Update made it clear that Google is forcing brands to decrease their bounce rate by developing mobile-optimized websites. Vertoe.com took this seriously and started working on the loading speed of the website on mobile.  The website is optimized in a way that users don’t have to download any app or wait for the website to load in the mobile. The load time is super-fast. The one-click checkout helps customers place an order seamlessly. The website works on all primary mobile devices and fits across all screen sizes.

6) EFynch.com – Privacy and Payment Options

If there are a few things that a startup website capitalize on, it is payment options and privacy policy. Other trends include AI and machine learning. Some of the payment methods include complex AI algorithms which simplify processing and make it easier to pay fast. This website teaches a lot. Also, there are some components of IoT to support the simple dashboard.

7) Printful.com – Grist for the mill ecommerce website

The best startup websites provide convenience and simplicity to users. Printful.com takes this approach to the next-best level. You can talk all about white-spacing and how-to optimize the website design to show quality work without sacrificing the caliber of the website. A clean ecommerce design which can teach a lot about how ecommerce stores can use the power of minimalism to sell products online.

The website offers perfect examples in its blog for entrepreneurs to apply across their business. How to send emails that entice customers? Moreover, how to scale business on a global scale?

Facebook #10YearChallenge: A Fun Gimmick or something much more Sinister

Unless you have been hiding under a rock the past week, you might have participated in the #10YearChallenge, or rather the hashtag #2009vs2019. The challenge involves posting a contemporary photo of yourself in parallel with another from ten years ago. Ostensibly it’s about nostalgia and going down the memory lane to see how much things have changed in the intervening years. Replete with opportunities for virtue signaling, reflection, poignancy, bucket loads of humor and celebrity humble bragging, the trend was always meant to pick up steam.

For some people it was fun, just a meme to embrace the past. But to others, it felt more sinister. Something that threatened to undermine their safety. After all, not everyone feels memes are something to laugh on.

The #10YearChallenge hiked when celebrities like Jersey Shore’s Nicole and Kevin Smith joined the party. The challenge spread like wildfire and people started sharing their photos on every platform.

The #10YearChallenge was all fun until a tweet moved thousands of people to worry: Are we inadvertently helping giant corporations boost their algorithms for age progression and biometric identification? Now there’s some food for thought right there. Facial recognition proponents argue that all this treasure trove of data could be indispensable for finding missing people or catching criminals. But critics warn us of unfathomable effects and mass surveillance that we can’t yet fully grasp the intensity of.

While the Cambridge Analytica scandal was still fresh in the minds of users along with the woes of other data breaches associated with Facebook, Facebook has found itself in hot waters again. Even after giving ample clarification on the matter, Facebook is denying its connection with the #10YearChallenge.

Talking to New York Times, Lauren A. Rhue, shared her concerns about the algorithm.

“The #10YearChallenge is giving authorities a clear set of data and how age-progression can be predicted in a few years from now.”

Furthermore, the professor said that there are already trillion on photos on Facebook and people should be wary of their data is out there in public like that.

“The risk in giving up any type of biometric data to a company is that there’s not enough transparency, not only about how the data is currently being used, but also the future uses for it.”

This is another form of biometric data that is being used by the law enforcement agencies to track down prospects.

Finally, Professor Rhue concluded with an alarming thought, ‘There are things out there in the internet which are not treated as a threat now.” And 10 years from now people will understand that they are a threat, but by then, they would have parted with the data already.

Why Facebook really need this kind of data?

As per statistics, 350 million photos are uploaded on Facebook daily. Here, we need to pay attention to the fact that no-one is forcing people to upload and share photos; people are willing to share photos and feel proud about it.

The year 2019 is not about how many photos are uploaded each day, it is about image processing, and the power of artificial intelligence (AI) and how it is becoming smarter by the day.

Let us take all the strain and help you boost your sales.

Almost every company is using facial recognition to analyze candidates and evaluate them even before they start working with the company. The iPhone app and even the Google Photos app understand, and match faces to people and their relevant contact numbers.

The horrors of social media have been highlighted in Black Mirror – the first episode of season 3. Here instead of rating products, people are being rated. And people that show kindness and generosity towards people are rated high in the society and these people get jobs more often than people with a low rating. These ratings are displayed right in front of a person.

Some people suggest that Facebook don’t really need this data because they have all the photos time stamped but think of the time that Facebook is saving by not having to through every picture which was uploaded by the user in the year 2009. Sure, you could mine Facebook for profile pictures and look at posting dates or EXIF data. But that’s a lot of noise; it’d help if you had a clean then-and-now. What’s more, the photo posting date and even EXIF data wouldn’t always be reliable for when the pic was actually taken. People could have scanned offline photos. People might have uploaded pictures multiple times over years. Some platforms strip EXIF data for privacy; people’s captions are helpfully adding that context back, as well as other context about where and how the pic was taken.

Regardless of how much Facebook denies the fact that it was just a meme challenge that was initiated automatically for the kicks, the reality is that sooner or later, Facebook will use these pictures to train their face recognition algorithm.

If you have partaken in the #10yearchallenge, good for you. You’re now a part of some future conspiracy – just kidding. It’s okay to have some fun but what we need to do is to ponder over the effects that each one of our posts is having. Read

Digital SEO Strategy For 2019

In the end, it is all about keeping your personal life offline and using social media to establish connections for your business and help your brand reach more customers. Take control over whatever you share on social media, and think twice if it can hurt your personal or professional life in the coming future.

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The importance of posters in advertising your business in Lagos

The post How To Improve Your Google Website PageSpeed Score appeared first on XINI : No (1) Corporate Branding Company | Prints | Web Design Company in Nigeria | Graphic Designers in Nigeria | Website Designers in Lagos | Logo Designers in Lagos | Branding Company in Lagos Nigeria | Advertising Agency in Lagos Nigeria | promotional gifts company in Nigeria | Printing Company in Lagos | website design agency in Nigeria | Internet Marketing Company | Digital Marketing Agency in Nigeria.

The current business climate favours contemporary marketing channels such as social media, email newsletters, retail apps and so on. But poster advertising isn’t dead, yet. High streets remain inundated with large format posters highlighting the best of what brands can offer, demonstrating their ongoing utility in advertising to this day. In this post, we’re going to convey the importance of posters in advertising your business by detailing their main business advantages. Posters printing is still a real deal for an A class company till date.

What is poster advertising?

Large format poster printing is a perennial marketing tool used by businesses across the globe. Printed posters are perfect for fostering brand awareness due to their large size and versatility – they’re equally as effective inside and out! Indoor posters, typically found within retail premises, tend to be sized at either A4 or A3. On the other hand, outdoor posters require a much larger size to remain visible to passers-by. Outdoor posters can either take the form of 6 sheet Adhsels for bus stops, or 48 and 96 sheet options for billboards.

How effective are posters in advertising?

Listed below are the main advantages of poster advertising:

• Versatility
• Affordability
• Exposure

Versatility

By far the main advantage of poster advertising is its versatility. Once you have honed in on where the majority of your target audience is likely to be, your printed posters can be placed almost anywhere. For example, a public transport advertising poster could be strategically placed within a highly congested area to highlight the benefits of taking the bus or train over waiting around in traffic for an extended period of time.

Affordability

Unlike most modern advertising methods which require ongoing payment, such as PPC or social media advertising, poster advertising simply necessitates a one-off payment from a dedicated printing company. xinicomms.com offer indoor and outdoor poster printing for a fraction of the typical cost. We use top of the range Digital Presses to ensure sharp imagery, bold colours and easy-to-read text. As explained in the following section, your investment will pay for itself through significant increases in brand exposure and lead generation.

Exposure

Poster advertising is the ultimate brand reinforcement tactic. Because of the way in which your printed posters can remain at a location indefinitely, it’s likely that members of your target audience will come into contact with it on numerous occasions. This ongoing brand exposure will render potential customers more comfortable with your brand, thus increasing the likelihood of enquiries.

Poster printing at xinicomms.com/branding-printing-logistics

Now that you have a better understanding of the importance of posters in advertising your business, we recommend that you visit www.xinicomms.com. We have an extensive selection of poster printing options available – we’re bound to have the printed poster to suit your business requirements.

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Feel free to contact us if you need any information on all our services 07082709871, 07015883269

The post The importance of posters in advertising your business in Lagos appeared first on XINI : No (1) Corporate Branding Company | Prints | Web Design Company in Nigeria | Graphic Designers in Nigeria | Website Designers in Lagos | Logo Designers in Lagos | Branding Company in Lagos Nigeria | Advertising Agency in Lagos Nigeria | promotional gifts company in Nigeria | Printing Company in Lagos | website design agency in Nigeria | Internet Marketing Company | Digital Marketing Agency in Nigeria.

How are business cards made?

Posted by XINI  Digital Printing Live In Lagos, Nigeria.

We all know that high-quality business cards can elevate your brand’s reputation and facilitate business growth, but do we know how they are actually made? You might think that it’s a simple enough process. But in fact, there are a lot more intricacies than you might think. By providing an informative step-by-step guide, XINI Prints which is a subsidiary of the fastest growing brand communications company in Africa is going to provide the answer to everyone’s burning question: “How are business cards made?”What paper to use for business cards?A key aspect of choosing the right paper for business cards relates to paper stock. Stock, for those that don’t know, refers to the thickness of the card itself – the thicker the card is, the better! Although XINI Strategically offer business cards from 300gsm upwards, to really strike a chord with your potential clients, we recommend investing in luxury business cards.

Luxury business cards at XINI Printing Press  range from 540gsm to a staggering 1190gsm. By handing out our luxury business cards to customers, clients and partners, you’ll show your business in the best light possible, sparking interest in your brand and what it has to offer. Remember: no one wants to be handed a flimsy, lightweight and standard quality piece of stationery.

Best finish for business cards?

The perfect business card finish is dependant on the end product you want to achieve and/or your brand’s core values. For those who want a contemporary, muted and sleek effect, we recommend going with matt lamination. Further, matt lamination is more effective on business cards that are text-heavy.

If you want your business cards to sing, go with gloss lamination. This provides a shiny and glittering effect that really does stand out from the crowd. Gloss lamination is further recommended for business cards with lots of imagery and vibrant colours.

What to put on a business card?

It may seem obvious, but the information included on business cards will have a significant bearing on their utility to potential customer and clients. At a minimum, your business cards should include:

• Name
• Business Name
• Job Title
• Contact Number
• Email Address
• Website
• Logo
• RC Number if Available
• Easily reach social media handles

High-quality business cards at XINI

At www.xinicomms.com, we offer business cards printing in a variety of styles, including: rectangular, square, round cornered and folded. You can choose the standard business card size of 85mm x 55mm, or take your pick from the following options: 90mm x 50mm, 90mm x 55mm or 170mm x 55mm folded cards. When designing a business card, ensure that your background colour extends into the bleed area to avoid any undesired white borders. Visit our branding. page for further assistance.

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What is Advertising?

Advertising is a marketing tactic involving paying for space to promote a product, service, or cause. The actual promotional messages are called advertisements, or ads for short. The goal of advertising is to reach people most likely to be willing to pay for a company’s products or services and entice them to buy.

Finding Your Ideal Customer

When trying to zero in on the types of people who are more likely to need or want your goods or services, and be willing to shell out hard-earned cash for it, you might look at demographic characteristics, such as:

• Gender
• Age
• Education level
• Income level
• Zip code

By more precisely defining who your target customer is, you can better choose advertising vehicles that will reach more of your target customers for less money. Sure, you can buy an expensive ad in the Wall Street Journal, for example, but if your best customers live in the western Boston suburbs, you can buy ads in local papers there for far less.

Where to Advertise

Traditional advertising outlets include newspapers, magazines, TV and radio stations. Today, however, advertisements are placed nearly everywhere and anywhere, including:

• Roadside billboards
• Sides of buildings
• Websites
• Electronic newsletters
• Print newsletters
• Inside bills
• Product packaging
• Restaurant placements
• Event bulletins
• Store windows
• The sides of cars and trucks
• Subway car walls
• Airport kiosks
• Sporting arenas
• YouTube videos

Creating Effective Ads

Advertising messages themselves are designed to persuade an individual to buy a company’s goods or services. Even in business-to-business transactions, individuals have to first be convinced to choose one product over another. To accomplish this, ads have five main components:

1. Headline – This is the key attention-getting message. “Got milk?” is a perfect headline. Or Wendy’s old, “Where’s the beef?”
2. Subhead – Some ad headlines need clarification, much like a book’s subtitle.
3. Body copy – The meat of the advertising message occurs in the main section where the product or service’s features and benefits are highlighted.
4. Image – Unless you’re advertising on the radio, including a product photo, or image illustrating a key benefit is critical.
5. Call-to-action – At the end of the ad you want to invite the consumer to take a step towards doing business with you, such as calling a toll-free number, visiting a website, texting a certain number, or pulling into the drive-thru window.

While advertising is the only way to guarantee that your message will be seen or heard, it is expensive by comparison to other marketing methods. For that reason, it is more popular with large corporations and brands than small businesses.

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The greatest difference between digital printing and traditional methods such as lithography, flexography, gravure, or letterpress is that there is no need to replace printing plates in digital printing, whereas in analog printing the plates are repeatedly replaced. This results in quicker turnaround time and lower cost when using digital printing, but typically a loss of some fine-image detail by most commercial digital printing processes. The most popular methods include inkjet or laser printers that deposit pigment or toner onto a wide variety of substrates including paper, photo paper, canvas, glass, metal, marble, and other substances.

In many of the processes, the ink or toner does not permeate the substrate, as does conventional ink, but forms a thin layer on the surface that may be additionally adhered to the substrate by using a fuser fluid with heat process (toner) or UV curing process (ink).

Fine art digital inkjet printing is printing from a computer image file directly to an inkjet printer as a final output. It evolved from digital proofing technology from Kodak, 3M, and other major manufacturers, with artists and other printers trying to adapt these dedicated prepress proofing machines to fine-art printing. There was experimentation with many of these types of printers, the most notable being the IRIS printer, initially adapted to fine-art printing by programmer David Coons, and adopted for fine-art work by Graham Nash at his Nash Editions printing company in 1991. Initially, these printers were limited to glossy papers, but the IRIS Graphics printer allowed the use of a variety of papers that included traditional and non-traditional media. The IRIS printer was the standard for fine art digital printmaking for many years, and is still in use today, but has been superseded by large-format printers from other manufacturers such as Epson and HP that use fade-resistant, archival inks (pigment-based, as well as newer solvent-based inks), and archival substrates specifically designed for fine-art printing.

Substrates in fine art inkjet printmaking include traditional fine-art papers such as Rives BFK, Arches watercolor paper, treated and untreated canvas, experimental substrates (such as metal and plastic), and fabric.

Digital Printing Press

For artists making reproductions of their original work, inkjet printing is more expensive on a per-print basis than the traditional four-color offset lithography, but with inkjet printing the artist does not have to pay for the expensive printing-plate setup or the marketing and storage needed for large four-color offset print runs. Inkjet reproductions can be printed and sold individually in accordance with demand. Inkjet printing has the added advantage of allowing artists to take total control of the production of their images, including the final color correction and the substrates being used, with some artists owning and operating their own printers.

Digital inkjet printing also allows for the output of digital art of all types as finished pieces or as an element in a further art piece. Experimental artists often add texture or other media to the surface of a final print, or use it as part of a mixed-media work. Many terms for the process have been used over the years, including “digigraph” and “giclée”. Thousands of print shops and digital printmakers now offer services to painters, photographers, and digital artists around the world.

Notable digital laser exposure

Digital images are exposed onto true, light sensitive photographic paper with lasers and processed in photographic developers and fixers. These prints are true photographs and have continuous tone in the image detail. The archival quality of the print is as high as the manufacturer’s rating for any given photo paper used. In large format prints, the greatest advantage is that, since no lens is used, there is no vignetting or detail distortion in the corners of the image.

Digital printing technology  (from bet9ja designs and visuals can be portrayed with the best looks and values) has grown significantly over the past few years with substantial developments in quality and sheet sizes.

Digital printing has many advantages over traditional methods. Some applications of note include:

• Desktop publishing– inexpensive home and office printing is only possible because of digital processes that bypass the need for printing plates
• Variable data printing– uses database-driven print files for the mass personalization of printed materials
• Fine art – archival digital printing methods include real photo paper exposure prints   but not the facebook type and giclée prints on watercolor paper using pigment based inks.
• Print on Demand– digital printing is used for personalized printing for example, children’s books customized with a child’s name, photo books (such as wedding photo books), or any other books.
• Advertising – often used for outdoor banner advertising and event signage, in trade shows, in the retail sector at point of sale or point of purchase, and in personalized direct mail campaigns.
• Photos – digital printing has revolutionized photo printing in terms of the ability to retouchand color correct a photograph before printing.
• Architectural Design – new media that conforms to a variety of surfaces has enabled interior and exterior spaces to be transformed using digitally printed wall murals and floor graphics.

Reference Wikipedia

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