All From 6pMarketing as an edge in the creative era. This are some of the outstanding works that were recognized in the year 2018 and we hope to have some of our works also recognized in Cannes in 2019.
Celebrating brilliance in marketing and communications, the Cannes Lions are the most prestigious awards in the advertising industry. On November 21, 6P joined local industry members for a special sneak preview of the 2018 winners.
Every year we share our favourites, as we hope to inspire others with what strong marketing can do. These commercials prove how tapping into consumers’ emotions can make an unforgettable impression.
Seeing winners from all over the world made us proud to be part of an industry that can evoke such strong feelings through creativity and imagination. We hope you enjoy our top picks from among the winners.
The talk – P&G
It’s a tide ad – Tide, P&G
Welcome Home – Apple
Announce – Skittles
Forever – ELE Thailand
Lost panda – tile
Web of Fries – Nacho Fries / Taco Bell 3
The Hair Talk –Sunsilk / Unilever
Imagination – The north face
Teasing John Malkovich – NFL Playoffs
Survivors – Save The Children Foundation
World’s Most Honest Tourism Film – Madhya Pradesh Tourism
Saved by Monster – Monster.com
Apocalypse – Apple
The works recognized at the 2018 Cannes Lion is described as organic, connected and appealing to the respective audience that they are meant for.
DID YOU ENJOY THE ARTICLE? Thanks to 6pmarketing for the expose